Today, I’m bringing you news that goes far beyond a simple ambassador announcement—

it’s groundbreaking news that will shake up the fashion industry!

Image source: Gentle Monster

Have you ever heard of the “3 trillion won myth”?

As Gentle Monster, once a domestic brand, rose to the ranks of global luxury brands

and reached an estimated corporate value of 3 trillion won, the “Jenny Effect” was at the heart of it all.

After all, whenever Jenny participated in the design or simply wore a piece, it would sell out worldwide in a flash.

And now, she has teamed up with Ray-Ban, a living legend in eyewear.

She has become an ambassador for both the timeless classic in eyewear, ‘Ray-Ban,’

and the epitome of next-generation technology, ‘Ray-Ban Meta’ ️

Jenny, who established Gentle Monster as a global luxury brand,

is now setting her sights on Ray-Ban, often hailed as the gold standard of eyewear.

The standout item from this collaboration is undoubtedly the ‘Ray-Ban Meta’!

These aren’t just ordinary glasses—they’re smart glasses equipped with a high-performance camera and Meta AI!

In the photo shoot, Jennie pulled off this futuristic vibe with her dreamy styling

in a way that’s truly “so Jennie.” (It’s magical how even tech accessories become fashion when Jennie wears them…✨)

Looking at the released photos, from bold red looks to blue tones,

she’s once again redefined the standard of beauty with her flawless looks.

Given that she already caused a global sell-out frenzy with her “Zenmon” collection,

I’m already excited to see what kind of craze this collaboration with Ray-Ban will spark!

Jennie, who has perfectly pulled off everything from classic styles to smart glasses!

What do you think of her boundless global journey?

Can’t you already hear the buzz about sell-outs? ️✨